BOTTLE
Branding
Illustration
Animation
Collateral
Web
Bottle is a software service allowing makers & crafters of the local variety to easily connect and build relationships with their customers via their membership-based subscription, payment, and messaging platform.
the Bottle identity combines the ease of today with the charm of yesterday. We call the visual direction vintage contemporary, bringing the simplicity of the milkman to the efficiency of the iPhone era.
The Illustration System
We drew up imperfect line drawings of common pantry staples one might find themselves ordering from a Bottle vendor. The style demonstrates their ethos of human, local, and connection. 
Web Development by Human Shapes
Animations by Pretty Nice Studio
Illustrations by Shelby Smith